Big brands pulled back on Facebook ad spending across the board - Business Insider

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Advertisers not part of the boycott also cut back spending on Facebook in July, but the platform says it will be just fine

"We are encouraged by the initial progress and recognize that change doesn't happen overnight," a North Face spokesman told Business Insider.

, above analysts' expectations of $17.34 billion, and up from $16.9 billion a year earlier. While the earnings don't account for the boycott since it was in July, the company downplayed its impact, saying Facebook wasn't dependent on major brands. Its CFO Dave Wehner said that its top 100 advertisers account for 16% of its $70 billion plus ad revenue.

 

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Of course it will, they are selling people's data for profit. As long as they have millions of stupid people giving them their data for free, they will be just fine. Not using facebook is the only way to get rid of the evil influence of facebook.

FB could care less about a few 'woke' global corporations and consumers too. Someone else will fill the void.

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