TikTok is testing a new"Podcasts" feature that allows users to listen to audio in the background.Companies across tech and media are chasing after $2.25 billion in podcast ad spend this year.
TikTok is testing a new"Podcasts" feature that allows users to continue to listen to a video's audio even while the app is in the background. The functionality enables a user to do other tasks on their phone during playback. Ordinarily, moving away from a TikTok video pauses it outright.by content creator Emily Skvarch, who goes by @future4caster on TikTok. The app prompted an option to listen to the video as a podcast and a thumbnail appeared on a page called"Podcasts." A banner message at the top of the screen stated that"audio will continue playing even after switching app to the background.
What do a group of whales listen to on long journey? Podcasts.
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