Adidas warns of first loss in decades after split with Kanye West - as it decides what to do with mountain of unsold Yeezy trainers

  • 📰 SkyNews
  • ⏱ Reading Time:
  • 30 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 15%
  • Publisher: 67%

Business Business Headlines News

Business Business Latest News,Business Business Headlines

The company says it is yet to decide what to do with hundreds of millions of pounds worth of Yeezy stock

It had a book value of $500m and could, potentially, be written off entirely or re-purposed.It also revealed it is having to pay its former chief executive nearly €16m after he stepped down from the business prematurely in the wake of the partnership's end and other troubles including a perceived reliance on China sales.

Kasper Rorsted left the German sportswear giant last November - almost four years before the end of his contract. Chief executive Bjorn Gulden, who took the reins at the start of 2023, pledged to rebuild the bruised brand but admitted Adidas faced a"transition" year with the value of its total inventories standing at $600m, up by almost half on the same period last year.Please use Chrome browser for a more accessible video playerFull year sales for 2022 rose by 6% but Chloe Collins, head of apparel at data firm GlobalData, pointed out that they remained 4.

 

Thank you for your comment. Your comment will be published after being reviewed.
Please try again later.

Get woke, Go broke

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

 /  🏆 35. in BUSİNESS

Business Business Latest News, Business Business Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Adidas penalises shareholders as fallout from Kanye West split intensifiesThe company says it is yet to decide what to do with hundreds of millions of pounds worth of Yeezy stock which it could yet try to sell off discreetly. Go ...... go broke.
Source: SkyNews - 🏆 35. / 67 Read more »