Anheuser-Busch launches new ad campaign amid backlash over partnership with Dylan Mulvaney

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Anheuser-Busch is launching a new ad campaign after its partnership with Dylan Mulvaney elicited intense backlash. The 'That’s Who We Are' campaign celebrates the company's workers.

Barron's markets deputy editor Ben Levisohn, reporter Carleton English and associate editor Jack Hough take on the state of the market on 'Barron's Roundtable.'Anheuser-BuschTitled "That’s Who We Are," the campaign will salute the more than 65,000 people who brew, stock, deliver and serve Anheuser-Busch’s beers across America.

A general view of Bud Light beer cans sitting on the ledge of the glass is seen during an NHL hockey game. Anheuser-Busch is launching a new ad campaign aimed at celebrating the workers responsible for making its beer. Since late March, the company’s market value has dropped by $36.8 billion following its partnership with trans influencer Dylan Mulvaney.

 

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