... [+]Social media is no longer about likes and popularity. Many Gen Zers and Millenials use social media to think outside the box and land their dream jobs. With 72% of Gen Zers and 66% of millennials contemplating a career change this year, as reported byStrategic social media use can help you break into any industry.
From utilizing applications' messaging features to crafting a personal brand one post at a time, young professionals find windows when doors seem closed. Here are three ways to make new connections by maximizing social media:How did McBride Sisters Wine Company, the most prominent Black-owned and women-founded wine company in the United States, decide to partner with
, the brainchild of a virtually unknown Zillenial newcomer, for their newest chillable wine line? The answer: persistent direct messaging on social media.I started my wine journey with no connections in the industry and a team of just myself. It was a side hustle while I worked full-time," said Jess Druey, Founder and Co-Owner of Whiny Baby, in an email.
Her unabashed ambition was a callback to the McBride Sisters' beginnings in the wine industry."Jess' vision and tenacity reminded us so much of ourselves when we first started in the wine business." Wrote Robin McBride, President and Co-Founder of McBride Sisters Wine Company, in an email."We were incredibly inspired by her unapologetic viewpoints and goal of serving the Gen-Z community of which she's part.
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