Montana's TikTok ban leaves users, business owners reeling

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Keri Williams wouldn't have her business without TikTok. She launched The Branded Pinto about two years ago after a video she shared of one of her creations 'blew up' on TikTok. Nearly all of her business still comes from the app.

BILLINGS — Keri Williams wouldn't have her business without TikTok. She launched, her custom hat shop, about two years ago after a video she shared of one of her creations "blew up" on TikTok. Nearly all of her business still comes from the platform.

Over the past year, lawmakers in Washington have ratcheted up their scrutiny of TikTok, with a growing number of Congress members calling for a national ban of the short-form video app due to concerns about its ties to China through its parent company, ByteDance.of the app — and almost immediately threw residents like Williams into a new era of uncertainty that could spread to other parts of the country if more states or the federal government take similar action.

Poole has amassed a following of more than 400,000 people who tune in for his mostly Montana-themed comedy videos. Poole said he makes "grocery" money off of TikTok, but he does it as "a fun hobby" and to make friends. TikTok later confirmed that some user data can be accessed by some employees in China, but it has repeatedly denied that the Chinese government has asked for its user data.

TikTok has served as a lifeline for many to connect with others, and for businesses to reach customers. Some of these users in Montana are now frustrated with their local lawmakers. , during the pandemic with the help of TikTok. He said he taught himself how to use TikTok after reading about 60 books on marketing a small business.

 

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Montana's TikTok ban leaves users, business owners reeling | CNN BusinessKeri Williams wouldn’t have her business without TikTok. She launched The Branded Pinto, her custom hat shop, about two years ago after a video she shared of one of her creations “blew up” on TikTok. Nearly all of her business still comes from the platform.
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