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SPH launches ‘wide-ranging’ joint business plan with Google

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Media and property group Singapore Press Holdings (SPH) has launched a 'wide-ranging' joint business plan with Google. The partnership will focus on growing digital advertising revenue, boosting subscriptions on new platforms and developing SPH's digital video content...

The launch last year of Google Nest Hub, for example, allows users to get audio and video news feeds from the company's newspapers.

SPH deputy chief executive Anthony Tan said yesterday:"The Covid-19 crisis has brought on new challenges and will require us to adapt to new business and audience requirements and expectations."

 

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SPH partners Google on joint business plan for 2020MEDIA and property group Singapore Press Holdings (SPH) on Thursday announced the launch of a 'wide-ranging' joint business plan with Google for this year, covering three main pillars: growing digital advertising revenue, driving the search for subscription audiences in new platforms, as well as developing SPH's digital video content business. Read more at The Business Times.
ソース: BusinessTimes - 🏆 15. / 51 続きを読む »

SPH partners Google on joint business plan for 2020SINGAPORE (THE BUSINESS TIMES) - Media and property group Singapore Press Holdings (SPH) has launched a 'wide-ranging' joint business plan with Google for this year.. Read more at straitstimes.com.
ソース: The Straits Times - 🏆 8. / 63 続きを読む »