, whose Black Bear Pictures financed the film, acknowledges the challenge of launching to buyers during this trying moment, but he said they decided they had the goods and weren’t going to wait around for a vaccine to unveil. So it will premiere Saturday through TIFF in a gala premiere at the Ontario Drive-In in Toronto, with links provided simultaneously to buyers and press.
“It’s a different environment than festivals past, but we saw the success of numerous titles at Virtual Cannes, and the hunger that traditional distributors and streamers have for content, and we believe millions of consumers want to go back to the theaters and consume content in a safe manner when that is available,” he said. “We continue to be a society that thrives on entertainment culture.
Schwarzman said CAA Media Finance is selling domestic while STX International is handling offshore. The film’s release, he said, will “depends on who responds and how they want to release it. A streamer would have one plan for the film while a theatrical distributor would have another. What we’re hoping for is people respond to J’s intentions with this film and understand what it can be, and we’ll see where that leads us as far as the buyer landscape, and how best to release this film.
The marketplace for TIFF includes more than the usual amount of packages of films not on the festival roster, either packages or sizzle reels. In the latter category, I heard that Endeavor Content and CAA Media Finance showed buyers footage of’s John David Washington and Euphoria’s Zendaya. Unclear if they were just stoking buyer interest or if a deal will be made off the promo footage. Anything is possible at this Toronto.
NEW ORDER – Director: Michel Franco. Cast: Naian González Norvind, Diego Boneta, Mónica del Carmen, Fernando Cuautle, Eligio Meléndez, Darío Yazbek. The streets are in chaos during a wedding in a posh neighbourhood in Mexico City. Bride Marianne , frustrated by her family’s refusal to help out a former employee’s ill wife, decides to take the woman to a clinic herself, hoping to get back before the judge arrives to officiate her marriage.