beat Wall Street expectations, its ad business showed sluggish year-on-year growth as the quarter was partly-devoured by COVID-19.
In 2019, 84% of Google's revenue came from its ad business, so it's no wonder that analysts are all looking to the company as something of a bellwether for the larger market. So long as people are searching for things like health information, and less for things they want to buy or places they want to go on vacation, Google's ad business will suffer for it. Search advertising revenue in the last few weeks of March was down by more than ten percentage points from the year earlier period, according to the company.
Google CFO Ruth Porat said that there had been an interesting divergence between YouTube's advertising streams. Its direct response advertising, which compels users to take an immediate action like clicking a website had substantial growth "throughout the entire quarter," according to Porat.when it reported Q1 stronger-than-expected Q1 revenue
이 소식을 빠르게 읽을 수 있도록 요약했습니다. 뉴스에 관심이 있으시면 여기에서 전문을 읽으실 수 있습니다. 더 많은 것을 읽으십시오:
대한민국 최근 뉴스, 대한민국 헤드 라인
Similar News:다른 뉴스 소스에서 수집한 이와 유사한 뉴스 기사를 읽을 수도 있습니다.
Google is extending its identity verification program - Business InsiderGoogle's extended verification policy will likely have a positive impact on the digital advertising industry, as it should deter malicious actors
출처: BusinessInsider - 🏆 729. / 51 더 많은 것을 읽으십시오 »
Live: Here come Google and Alphabet's Q1 earnings - Business InsiderAlphabet is set to announce its Q1 2020 earnings, and all eyes are on how much damage the pandemic is doing to its ad business.
출처: BusinessInsider - 🏆 729. / 51 더 많은 것을 읽으십시오 »
Worsening economic conditions could mean Google Cloud has more acquisition opportunities - Business InsiderThe coronavirus allows Google Cloud to double down on its acquisition strategy as late-stage startups are vulnerable to worsening economic conditions.
출처: BusinessInsider - 🏆 729. / 51 더 많은 것을 읽으십시오 »
Google reveals plans to cut costs in the coming months - Business InsiderGoogle has reported sluggish revenue growth due to the effects of the pandemic. Here's how it plans to cut costs this year. SAI With a quarter billion bonus for the CEO of Alphabet? I think they are hypocrites. Cut some of the bonus and keep the employees. It is common sense I guess...
출처: BusinessInsider - 🏆 729. / 51 더 많은 것을 읽으십시오 »
Google kills experimental social network Shoelace less than a year after launch - Business InsiderGoogle is killing its experimental social network Shoelace less than a year after it launched because of the coronavirus Shoelace had coronavirus ? 😕 We are capable of making friends ourselves. Just walk up to anyone and say hello.
출처: BusinessInsider - 🏆 729. / 51 더 많은 것을 읽으십시오 »
How Google got too big to shrink - Business InsiderThis week in Trending we take a look at Google's efforts to cut costs amid the economic slowdown, and we reveal the results of BI's first VC panel.
출처: BusinessInsider - 🏆 729. / 51 더 많은 것을 읽으십시오 »